Quality Control refers to the structured processes used to monitor, validate, and verify the accuracy of data at every stage of a project. This includes checking how data is collected, ensuring field teams follow protocols, reviewing completed surveys, identifying errors, and implementing corrective actions.
High-quality data leads to high-quality conclusions. Without proper control, results may be compromised by errors, bias, or inconsistencies. QC helps eliminate these risks through continuous oversight, strict standards, and systematic checks. Ultimately, it ensures that stakeholders, donors, policymakers, and clients can confidently use the insights generated.
Before data collection begins, we establish strong foundations through:
Tool review and refinement
Enumerator training and competency checks
Pilot testing and corrections
Workflow verification
Protocol alignment with project goals
This ensures smooth implementation and eliminates early-stage errors.
We provide hands-on supervision during fieldwork to ensure teams follow instructions accurately. This includes:
Spot checks and field observations
Accompanied interviews
Geo-tagging validation
Time stamping and route monitoring
Daily reporting on field activities
Real-time field monitoring helps us detect and correct irregularities early.
Every dataset undergoes rigorous checks to ensure authenticity. Our process includes:
Logic and consistency checks
Duplicate detection
Cross-verification with raw records
Verification calls and household callbacks
Enumerator performance tracking
These steps guarantee clean, high-quality data.
To verify the accuracy of collected responses, we conduct:
Random respondent back-checks
Re-interviews on sample portions
Comparison of original and verified answers
Documentation of discrepancies
Back-checks help confirm honesty, accuracy, and completeness.
We assess the performance of each data collector using:
Speed vs. accuracy analysis
Error rate monitoring
Adherence to skip patterns and instructions
GPS and time validation
Quality scorecards
Low-performing enumerators are identified early, trained, or replaced when necessary.
We leverage technology to strengthen quality control through:
Automated logic checks
AI-powered anomaly detection
Outlier identification
Device monitoring
Metadata analysis
Digital QC enhances accuracy and reduces human error.
We ensure that every interaction respects ethical guidelines, including:
Informed consent verification
Privacy and confidentiality protection
Safe interviewing procedures
Respect for vulnerable groups
Culturally sensitive engagement
Our QC processes protect the dignity and rights of all participants.
We document quality status and progress through:
Daily QC summaries
Enumerator performance tables
Challenges and corrections
Updated sample coverage
Recommendations for improvement
These daily updates help stakeholders stay informed.
After data collection, we finalize the dataset through:
Comprehensive data cleaning
Missing data analysis
Outlier review
Structured codebook development
Final QC certification
The result is a fully validated dataset ready for analysis
We are a focused and ambitious research and consultancy firm comprised of talented, enthusiastic and ingenious research professionals with strong commitment to quality, accuracy and client gratification.
We are MSRA & Esomar affiliated members our services are regulated under the MSRA and ICC/ESOMAR Code and guidelines.
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